Jennifer Purvis – Phoenix Trader

Name: Jennifer Purvis

Business Name: Jennifer Purvis Independent Phoenix Trader


Facebook page:

Twitter name: @jennkatdav

Where are you in the North East? Kingston Park, Newcastle

High quality cards at excellent prices. The fabulous Phoenix range is so much more than cards! It includes: Giftwrap & Tags, Organiser Pads, Posters, Height Charts, Ribbons, Paper Chains, Bookmarks, Tissue Paper, Jotters, Notepaper, Gift Bags, Boxes, Labels.

You can browse our products in the comfort of your home or your place of work – I can come to you!

When did you start your business and why?:

I was made redundant (voluntarily) in August 2009 so that was the ideal time to start. I chose Phoenix Trading because I knew the products and liked them and I really liked the sound of the company.

What gives your business the edge?:

Our products are only available from independent traders, so customers get individual service. The quality and designs are fabulous and the prices are excellent.

What is the best thing about running your own business?:

I can choose the hours I work and which events to work. If something urgent crops up, I can fit my business round it. And I can take on paid employment should the need arise.

And what is the worst!?:

Feeling isolated and lacking motivation.

Describe a typical day running your business and balancing family life:

My children are now 20 and 23 and although they are still living at home I don’t see them in the morning, they’ve left for work before I get up. I’m able to get up when I choose (usually between 7 and 7.30) and start work when I’ve had breakfast and washed the dishes. Housework gets done during the day when I need a break from work

How do you envisage your business changing over the next 5 years?:

I’m looking to continue to expand my customer database by attending more events, which will also be helpful in building a team. I’ve just handed in my notice at one of my small paid jobs so that I can spend more time on my business next year and hopefully make it grow and welcome people to my team.

Do you have any advice for other Women in or starting a business?:

Research your idea before you start. If you’re looking for a direct sales business, find out what’s available and have a ‘hands on’ look at the products. You need to love what you sell!